Manchester International Festival

AKA North were appointed to create a fresh lead image, incorporating an eclectic array of objects that translated the fun and madness of the show, where guests are taught skills to prepare them for the possible end of the world and more importantly an epic party. Alongside the creative work, AKA created a media strategy for Party Skills for the End of  the World  balancing our targeted digital campaign with high impact out-of-home activity around Manchester city centre. 

MIF17 PartySkills 48Sheet